Manifesto 12


01 – Strengthen Nordic values such as democracy, transparency, participation, diversity and equality.

By highlighting Nordic values specific to the region, we create attention and reflection regionally and internationally.


02 – Share and export the Nordic methods and models for sustainable production and consumption internationally.

By creating awareness around existing examples where Nordic methods were used, we highlight the Nordic distinctive character and inspire new projects with similar methods.


03 – Influence consumers by strengthening the values that correlate with sustain-able attitudes and behaviours.

Through smart accessible information and examples of sustainable attitudes we inspire others to act.


04 – Invest in the next generation by inspiring that sustainable development being made a subject in school.

Giving children and young people increased space for knowledge on sustainability increases the possibilities of changing behaviours and values in future society.


05 – Encourage decision makers and producers to transparency regarding ethical and environmental information about products.

Increased knowledge encourages future consumers to make demands regarding transparency requirements on product content and origin.


06 – Create incentives for reduced waste and wastage in the production chain.

Clear incentives lead to a greater degree of action and give new options in future product development.


07 – Facilitate the sharing economy for an increased utilisation of products and services.

The collective use of products and services reduces new consumption and creates new and alternative services.


08 – Promote circular economy by improving the overall performance of products throughout their life cycle.

We inspire greater awareness of the urgency of products and environments being manufactured to be reused with high quality in technical or biological cycles.


09 – Streamline production processes and improve environmental management.

Concrete and measurable examples of streamlining and the results of these generate interest for new initiatives.


10 – Foster collaboration across different stakeholders to contribute to innovative and sustainable solutions.

Supporting new collaborations and creating natural meeting places between actors contributes to new innovation and new solutions.


11 – Use the design process as a tool for sustainable development.

The design process as a tool leads organisations to action and contributes to merged skills and iterated knowledge.


12 – Contribute to the debate, discussion and sharing of knowledge within the subject area.

Debate and discussion lead to distributed knowledge on sustainable development and inspires new knowledge within the subject area.


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